SMT PowerTalk 8: Personas & Personality in Social Media

SMT PowerTalk 8: Personas & Personality in Social Media

SMT PowerTalk 8: Personas & Personality in Social Media

Nowhere is personality more important than in social media marketing. Marketers, of course, should know this already. After all marketing personas have been a staple of the marketing industry for a few decades now. But social media presents a challenge. Radical transparency has a way of turning the tables and the question of whether marketing personas have a place in a social media stage ruled by personalities is far from settled.  Presented by +David Amerland our guests to discuss this important subject are none other that +Lee Smallwood and +Ammon Johns.

By Vocalcom

You Don't Want Your Customers to Download the Call Block App

It seems all too easy to pass off telemarketers as being overbearing, pushy or downright disrespectful. After all, the telemarketing industry is a booming one, but it’s comprised of many fraudulent companies with deceptive motives. Even if a company isn’t a sham, it can be easy for its operations to slip into one that appears unreliable or money-hungry. That’s why...
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