Strategic Planning In The Age Of The Customer

Strategic Planning In The Age Of The Customer

Strategic Planning In The Age Of The Customer

Focusing your strategic planning to be centered around the customer is the only competitive advantage in the Age of the Customer. Forrester VP, Research Strategy, Kyle McNabb shares insights into how many executives believe this and how to make the shift. Learn more about what it means to be customer obsessed: https://solutions.forrester.com/age-of-the-customer

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Optimizing Your Existing Mobile Call Center Software This Holiday Season

Did you know that this year’s holiday season falls a few days shorter than the average? Specifically, the 2013 holiday season is six days shorter than the norm, making this a particularly stressful one for retailers worldwide. In fact, according to a survey commissioned by Adobe Digital Index, this could cost retailers up to $1.5 billion in lost sales. Because...
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