Talk to me, Not at me: Testing for a Better Customer Experience

Talk to me, Not at me: Testing for a Better Customer Experience

Talk to me, Not at me: Testing for a Better Customer Experience

In today’s data-driven world, consumers tell you more about what they want every time they engage with your brand. Successful marketers will use these indicators to offer their audience exactly what they want across all channels throughout their entire journey. Watch the on-demand webinar from Maxymiser's Dan Toubian and Marketo's Kristen Kaighn to discover: - Best practices in testing across multiple channels - How to use digital behaviors to personalize the customer journey - Real-life examples of driving value of customer engagement

By Vocalcom

The Role of SMS in Driving Sales and Customer Satisfaction

When one speaks of omnichannel strategy, social media platforms often come to mind. In addition to traditional voice, many brands using an omnichannel approach these days engage customers on numerous social media channels as well as through different modes of chat such as video and live chat. However, one channel that is sometimes ignored but equally meaningful for sales and...
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