In short, telemarketing campaigns are efforts funded by companies looking to expand their brand, lock in sales and secure business continuity, among many other important business objectives. Over time, telemarketing has received a rather unenthusiastic response – a telling sign of the ill-advised strategies and ineffective software being used today to smother customer engagement rather than spread it.
Despite this, telemarketing campaigns are absolutely here to stay. In fact, the U.S. Bureau of Labor Statistics estimates that almost 9,000 telemarketing companies currently exist, housing about 511,000 employees. Even more, telemarketing is found in thousands of locations nationwide and in every U.S. state.
The telemarketing software business is a booming one, and robust telemarketing solutions like those offered by Vocalcom have been continuing this momentum by putting the necessary tools in the palms of telemarketers so they can properly manage and convert leads, while at the same time, increase customer satisfaction. Striking a balance between the two can prove quite a challenge; however, the right kind of software can accomplish this, enabling organizations to track calls made, responses received (or not), and plan the necessary steps to secure sales while keeping customers satisfied.
By boosting your telemarketing campaign with the right software, you’ll see:
Vocalcom – a world-leading, award-winning provider of telemarketing software – enables businesses to triple the amount of time agents spend when talking to prospects and touts over 550,000 users. To learn more about why our telemarketing software is the world’s most popular solution and trusted choice, click here.
For more telemarketing facts and figures, click here.
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