• 5 Ways AI Can Drive Proactive Customer Service

    While artificial intelligence helps brands deliver personalized customer experiences, the technology also offers another major benefit: proactive customer service. Artificial intelligence can analyze customer data, empowering companies to solve problems before they arise while giving customers richer experiences. Here are five ways in which your brand may use AI to deliver proactive customer service. Understand customers’ purchasing habits AI...

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  • Chatbots: What Role Should They Play in Customer Service?

    Many brands believe that chatbots are key to modernizing customer service. The trouble is, many have rushed to use them without fully considering their limitations. It’s still an early stage for chatbots within the domain of customer experience, and companies need to use them prudently. According to Forrester, most chatbot failures occur because they attempt to handle too many...

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  • 5 Ways Blended AI May Transform CX and Sales in 2018

    While artificial intelligence may not be new, its growing significance to the customer experience certainly is. In the past few years, many companies have recognized the power of AI for revolutionizing the sales and customer service processes. Intelligent assistants and chat bots are helping customers with tasks ranging from checking the weather to purchasing items online. The Internet of...

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  • 6 Ways Technology Can Enhance the Customer Experience

    Giving customers a seamless experience is the rule these days, and technology is vital to making it possible. The challenge, however, lies in making each experience effortless as well, as technology that is poorly implemented or demands too much from the user can seriously compromise the experience. For this reason, many would argue that the answer is not just...

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  • 6 Ways Artificial Intelligence Is Reshaping Customer Experience

    Artificial intelligence has played a role in customer service for some time now, but it’s only recently that its full potential for transforming the customer experience has come to light. Conversational commerce is redefining the role of messaging apps in customer engagement, while self-service tools continue to simplify the customer service process and shift the role of human customer service...

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