• How to Find Customer Pain Points

    Customer pain points are obstacles to your company’s success. Throughout the customer journey, there will be times when your service fails to meet expectations. The sooner you discover them and address the problem, the sooner you can deliver great experiences that your customers will love. Here are five ways to find pain points and fix them for greater customer...

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  • Contact Center Agents: The Key to Great Customer Experiences

    The most successful companies treat their customers as both rational and emotional beings. Customers want seamless brand experiences, expect rapid service, and look for the best deals possible. At the same time, they are swayed by products that appeal to their tastes and values, and their interactions with brands can fail or succeed depending on how their feelings are...

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  • 6 Ways to Give Your Customer Service a Human Touch

    In this digital era, many companies are focusing on ways to offer faster, more sophisticated customer experiences. While customers typically appreciate these improvements, the human touch is still in high demand—and remains what truly turns a business transaction into a long-term relationship. According to Microsoft, 30% of consumers claim that not being able to reach a human is the...

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  • 5 Reasons Why Customers Love Chatbots

    As artificial intelligence continues to modernize customer experiences, chatbots are at the heart of this technological revolution. According to Business Insider, 67% of customers worldwide used a chatbot for support in 2017—and the numbers continue to rise. The cost benefit to your brand is significant as well: Chatbots Magazine cites that businesses can save up to 30% in customer...

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  • Customer Feedback: 6 Key Benefits for your Brand

    Asking for customer feedback is a standard practice these days. Most often, customers receive quick surveys following a service interaction or purchase. But just what is the value of customer feedback in the long term? When analyzed and applied strategically, it’s critical to your overall growth and success. Here are six key benefits of customer feedback for your brand....

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  • 5 Innovative Ways to Personalize the Customer Experience

    Building relationships with customers begins with personalization. When companies tailor each customer experience to the needs of the individual, they are able to foster the kind of loyalty that makes these customers recommend the brand to others. As Forrester points out, 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized service or...

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  • 4 Priorities of a Successful Omnichannel Brand

    These days, omnichannel is a golden term in the customer experience industry. But how many brands are actually getting it right? Offering multiple channels for service is really just the start. Truly successful omnichannel brands understand that customers need a great experience no matter which channel they are using. According to Kampyle, 87% of customers believe companies need to...

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  • How to Use Customer Comments to Build a Successful Brand

    Customers are always talking about the brands they know. From word of mouth to social media posts, their comments—good and bad—can have a meaningful impact on a brand’s success. But don’t let the negative words scare you—all kinds of comments are important to a company’s growth. The more insight gained into the mindset of one’s customers, the more opportunity...

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  • Creating a Perfect Mobile Commerce Experience in 5 Easy Steps

    It’s no secret that mobile commerce is constantly on the rise. Brands that deliver a great mobile experience are set to earn the loyalty of these customers who love to research and make purchases on the go. But what does it take to turn a product search into an actual purchase? Here are five steps that will help your...

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